Category: Analytics

The second Vlog of Conversion.vn will be about click & session. These two concepts are familiar, but I find that many people are confused when using it, especially the newbies. This time, my vlog will help you answer some of the baffling questions related to...

Welcome to the first Vlog of Conversions. Like everyone else, the first time is always making us nervous and a little awkward but very excited. After filming, I did notice that there were still some not good enough things, next time I will notice to...

One of the reasons that many marketers are reluctant to spend more money on the mobile segment while users spend a huge time on mobile devices is about measuring ad performance on mobile devices (mobile analytics), which is still challenging. However, this does not mean...

Google Analytics is, without any argument, the most popular analyzing tool today, with the ability to capture all user activity on the website and provide you with detailed reports. As with all kinds of tracking tools, Google Analytics can only provide you with numbers, data...

Nowadays, when it comes to advertising on digital channels, people usually think of popular advertising methods like paid search, Facebook ads, display ads, email, etc. However, with the development of technology and new trends, many new advertising methods also came up to cater to different...